Our Digital Ventures
Our Brands
A Family of Trusted Brands
Built for Modern Procurement
Forton General Trading operates a portfolio of specialized ecommerce brands designed to simplify how businesses across the UAE source the products they need. Each brand is built around a specific industry — combining curated catalogs, transparent pricing, fast fulfillment, and dedicated B2B support.
B2B Ecommerce Portal
OfficeStationery.ae
A dedicated B2B ecommerce platform serving businesses across the UAE with a comprehensive range of office supplies, stationery, pantry essentials, IT products, and furniture — all under one digital roof. Designed for procurement teams, SMEs, and enterprises that value efficiency and reliability.
- Office Supplies & Stationery
- Office Pantry & Refreshments
- IT Products & Accessories
- Office Furniture & Workspace
Kitchen Equipment Portal
KitchenHub.ae
A specialized ecommerce destination for commercial kitchen equipment, catering to restaurants, hotels, cafés, cloud kitchens, and institutional kitchens across the UAE with premium-grade appliances, refrigeration, and smallwares from leading global manufacturers.
- Commercial Cooking Equipment
- Refrigeration & Storage
- Food Preparation Tools
- Kitchen Smallwares & Utensils
The Forton Advantage
Why Businesses Choose Our Brands
Curated Catalogs
Hand-picked products from trusted global manufacturers, vetted for quality and value.
B2B-First Experience
Bulk pricing, credit terms, dedicated account managers, and streamlined reordering.
Reliable Fulfillment
UAE-wide delivery backed by Forton's logistics network and warehousing capabilities.
Become a Vendor
Sell Your Products Through Our Ecommerce Portals
Are you a manufacturer, distributor, or brand looking to expand your reach across the UAE? List your products on OfficeStationery.ae or KitchenHub.ae and tap into our growing network of B2B buyers. Get in touch with our purchasing department to explore partnership opportunities.